About yvon chouinard. However, being the founder of a huge business is never something he set out to do - it was an unexpected venture. The company's non-voting stock, worth close Apr 13, 2023 · Find out why Yvon Chouinard is one of the 100 most influential people of 2023. The second Jun 28, 2025 · The hardest thing in the world is to simplify your life; it’s so easy to make it complex. Feb 17, 2025 · Discover how Yvon Chouinard built a $3B company while fighting climate change. What makes Yvon’s story remarkable is how he turned his passion for Oct 4, 2024 · Founder Yvon Chouinard's journey from a young rock climber to a pioneering force in sustainable business practices is a testament to the power of aligning entrepreneurship with environmental stewardship. Yvon Chouinard, Founder and Owner, Patagonia This program was recorded in front of a live audience at the Commonwealth Club of California on October 27, 2016 Mar 3, 2024 · Rock Climber, Industrialist, EnvironmentalistYvon Chouinard comes from Lewiston, Maine, U. Mar 20, 2017 · A self-proclaimed "dirtbag," Yvon Chouinard built Patagonia into a $750-million-in-sales powerhouse by sticking to his values. Apr 3, 2020 · The book marks Chouinard’s place in the Golden Age of outdoor sport and preserves his unique legacy in business, sport and environmental activism. Patagonia founder Yvon Chouinard talks with Fast Company about the sustainability myth, the problem with Amazon — and why it’s not too late to save the planet. What impact will his decision have on the wider business landscape, and what role will businesses play in the climate crisis over the next few years? Jun 4, 2024 · Yvon Chouinard is an American businessman and environmentalist. , one of the most respected eco and socially conscious companies in Sep 5, 2006 · Yvon Chouinard-legendary climber, businessman, environmentalist, and founder of Patagonia, Inc. Family members will continue to sit on Patagonia’s board, along with Kris Tompkins, Dan Emmett, Dr. We look at climate giving and why this move is different. His love of outdoor sports and his family’s passion for exploring the outdoors shaped his outlook on life Sep 15, 2022 · Patagonia founder Yvon Chouinard says he will give his company over to a trust, with future profits being donated to causes fighting climate change. It will have effective control over the company and ensure that Chouinard’s values as a progressive businessman continue into the future. -- Yvon Chouinard #Choices #Educate Everything we personally own that’s made, sold, shipped, stored, cleaned, and ultimately thrown away does some environmental harm every step of the way, harm that Jan 6, 2025 · As of November 2024, at age 86, Yvon Chouinard continues to advocate for environmental causes, emphasizing the importance of business commitments to the planet. Sep 6, 2016 · Yvon Chouinard is the founder and owner of Patagonia, Inc. Since 1985 Jun 8, 2025 · FAQs How did Yvon Chouinard’s unique leadership style shape Patagonia’s success? Yvon Chouinard’s leadership at Patagonia took a refreshing turn from conventional corporate practices by putting environmental responsibility and employee well-being at the forefront, rather than focusing solely on profit. This is only one of the characteristics of Yvon Chouinard, founder of Patagonia, an American outdoor clothing company that stri Sep 15, 2022 · Patagonia owner Yvon Chouinard is making waves for giving away his $3 billion company. His company, Patagonia, sells outdoor products, outerwear, and food. , an outdoor clothing and equipment company. Oct 28, 2016 · The explorer, climber, surfer and founder of sporting goods company Patagonia, Inc. Born in Maine in 1938, Chouinard grew up in a family of mountaineers and skiers. Born in 1938, Yvon grew up as an outdoor enthusiast who loved climbing. Ten years after its original publication, Penguin Books has released a completely revised and expanded edition of Yvon Chouinard’s classic memoir, Let My People Go Surfing: The Education of a Reluctant Businessman, with more than 40 percent new material and featuring a new foreword by Naomi Klein, author of the bestselling book This Changes Everything. Sep 15, 2022 · Yvon Chouinard, the billionaire founder of outdoor apparel maker Patagonia, is giving his $3 billion company away for a greater cause: fighting climate change. Nov 8, 2023 · “Let My People Go Surfing: The Education of a Reluctant Businessman” is a book written by Yvon Chouinard, the founder and owner of the outdoor clothing brand Patagonia. When the waves are rolling, his staff goes surfing, thanks to the company's flex-time policy Feb 28, 2024 · Yvon Chouinard, the founder of Patagonia, is a businessman and a pioneer of environmental activism and sustainable business practices. Over decades of growth, he has implemented a unique philosophy about business, leadership and profit. In 1957, Chouinard began making reusable chrome-molybdenum steel climbing pitons himself to replace iron pitons that could be placed only once Yvon Chouinard Founder & Owner of Patagonia; Author of "Let My People Go Surfing" Yvon Chouinard is an American mountain climber, environmentalist, passionate activist, itinerant adventurer and iconoclastic outdoor industry businessman. Download free, high-quality (4K) pictures and wallpapers featuring the best Yvon Chouinard Quotes. Here are four important lessons: Leadership lesson #1: Maintain integrity through purpose and values From the beginning, Yvon has led Patagonia with a deep commitment to his vision and core value of environmental consciousness. . Jan 18, 2024 · Yvon Chouinard has been a successful businessman for nearly 50 years, although he would prefer to be called a craftsman. , based in Ventura, California. Though Chouinard Equipment was, at the time, the country’s premier piton manufacturer, Chouinard and Frost saw firsthand the damage their pitons did to the rock. He is best known as the founder of Patagonia Inc. Sep 16, 2022 · Yvon Chouinard, the founder of Patagonia, announced earlier this week that he and his family have decided to give away the company to two entities. From his youth as the son of a French Canadian blacksmith to the thrilling, ambitious climbing expeditions that inspired his innovative designs for the Jun 24, 2025 · Biography and booking information for Yvon Chouinard, Founder & Owner of Patagonia; Author of "Let My People Go Surfing" . May 21, 2015 · Yvon Chouinard is a very typical success story in the eyes of Malcolm Gladwell, he was exposed to climbing at a young age, grew up in a demographic trough for climbing, graduated from Stanford Sep 22, 2022 · Yvon Chouinard’s gift is unusual due to its structure but is also part of a trend. Aug 31, 2023 · Yvon Chouinard thinks a lot about straw these days. By David Gelles Yvon Chouinard, the founder of Sep 14, 2022 · Patagonia founder Yvon Chouinard, his spouse and two adult children are giving away their ownership in the apparel maker he started some 50 years ago. He and his friends would hop on freight trains to the sandstone cliffs of Stoney Point in Southern California’s San Fernando Valley where they would climb and rappel down rocks. Outdoor industry entrepreneur and rock climber known for founding the Patagonia company. Top 10 Yvon Chouinard Quotes You climb to the summit and there is nothing there… ~ Yvon Chouinard. Mar 12, 2013 · The Way I Work: Yvon Chouinard, Patagonia Patagonia’s founder still loves to blaze a trail. In 2021, Yvon Chouinard received an honorary degree from Bates College. Rather, returning to a simpler way allows us to regain our dignity Sep 14, 2022 · Yvon Chouinard, founder and owner of outdoor clothing company Patagonia Inc. He takes copious time off, lets employees manage themselves, and tells customers not to buy his products. Excerpted and adapted from Legacy in the Making: Building a Long-Term Brand to Stand Out in a Short-Term World Jun 10, 2025 · The Yvon Chouinard climate initiative is a rare case where personal values have scaled to global impact. With Yvon Chouinard, Doug Tompkins, Keith Malloy, Alicia Salome Acuna Ika. “Let My People Go Surfing: The Education of a Reluctant Businessman--Including 10 More Years of Business Unusual”, p. Sep 17, 2022 · Patagonia founder Yvon Chouinard announced this week he is giving away the company, with all profits going to climate change. Yvon Chouinard (2016). Yvon Chouinard is founder of outdoor wear maker Patagonia, based in Ventura, California. He is also the founder of 1% for the Planet, a global organization that encourages businesses to donate 1% of their sales to environmental causes. Company History Yvon Chouinard and Tom Frost working on an early pack prototype in 1973. Yvon Chouinard said any profit not reinvested in running the business would go to Photo: Tom Frost Below is the introduction to the 1972 Chouinard Equipment catalog—the first edition that was more than just order forms—written by Yvon Chouinard and Tom Frost. Chouinard was always a pioneer. —shares the persistence and courage that have gone into being head of one of the most respected and environmentally responsible companies on earth. Jan 20, 2025 · Yvon Chouinard, the founder of Patagonia, is a perfect example of someone who left the conventional path to create an adventurous and highly successful life. Following is our collection on famous quotes by Yvon Chouinard on leadership Jan 31, 2023 · Yvon Chouinard is the founder of the well-known outdoor brand Patagonia. Then he did something even more impressive. Within one year of roping up for the first time, the teenaged Chouinard was designing and making new climbing gear, hammering out pitons on a 138-pound anvil in his parents’ backyard. ~ Yvon Chouinard. He began in business by designing, manufacturing, and distributing rock climbing equipment in the late 1950s. Oct 6, 2013 · The Responsible Company, by Yvon Chouinard, founder and owner of Patagonia, and Vincent Stanley, co-editor of its Footprint Chronicles, draw on the their 40 years' experience at Patagonia – and knowledge of current efforts by other companies – to articulate the elements of responsible business for our time. Creating 501 (c) (4)s are an increasingly popular tactic that billionaires from both sides of the political spectrum (right or left) partake in. Oct 16, 2019 · Patagonia’s Yvon Chouinard set the standard for how a business can mitigate the ravages of capitalism on earth’s environment. Born in 1938 in Maine, he moved to Southern California with his French Canadian family as an eight-year Jan 22, 2025 · Yvon Chouinard’s journey from a scrappy climber to the founder of one of the most influential outdoor brands in the world is a lesson in aligning passion with purpose. 180° South: Directed by Chris Malloy. To calculate its capacity, Frost filled the pack with sand and then dumped the sand into a measurable container. Since 1984, the company has had no private offices. In fact, he grabbed people’s attention when he gave the $3 billion company to the trusts to fight against climate change. Patagonia, named by Fortune in 2007 as the coolest company on the planet, has earned a Sep 15, 2022 · Patagonia Founder Yvon Chouinard speaks onstage during the Inaugural Tribeca X: A Day of Conversations Celebrating the Intersection of Entertainment and Advertising sponsored by PwC on April 26 Yvon Chouinard, best known for being a Entrepreneur, was born in Maine on Wednesday, November 9, 1938. Throughout his life, he has shared his wisdom through numerous insightful quotes. Angler and author Thomas McGuane, arguably our country’s greatest living writer, eloquently endorses Yvon Chouinard and the book: Yvon Chouinard, the founder of Patagonia, his wife, and two adult children, transferred their ownership valued at $3 billion to fight climate change. The profits will now be used to fight climate change. Yvon Chouinard’s most popular book is Let My People Go Surfing: The Education of a Reluctant Apr 21, 2021 · Patagonia founder Yvon Chouinard's new book, Some Stories, tells tales about a life spent both outdoors and at the head of a major company. Ayana Elizabeth Johnson, Charles Conn (chair of the board), and Ryan Gellert, our CEO. His journey begins in a humble setting as the son of a French Canadian blacksmith. Yvon Chouinard (born November 9, 1938) [1] is an American rock climber, environmentalist, and businessman. Jun 15, 2025 · Yvon Chouinard Quotes – Wisdom from the Founder of Patagonia Yvon Chouinard, the founder of outdoor apparel company Patagonia, is known for his environmental activism and passion for the outdoors. In this newly revised 10th anniversary edition, Yvon Chouinard—legendary climber, businessman, environmentalist, and founder of Patagonia, Inc. Sep 15, 2022 · We would like to show you a description here but the site won’t allow us. BOARD MEETING Yvon Chouinard (seated), Patagonia's founder, at his home in Ventura, California. His company, Patagonia, which was founded in 1973, is known for its environmental and social initiatives. ” ― Yvon Chouinard, Let My People Go Surfing: The Education of a Reluctant Businessman Yvon Chouinard, creator and owner of the sportswear giant Patagonia, which devotes much of its profit and energy to environmental causes, and sees the greening of capitalism as a core element of its mission. “The more you know, the less you need. A collection of his writings, Some Stories is an autobiographical book which sheds light on the eclectic life of Chouinard, a true nature lover, equally happy bivvying in the mountains, fishing by the river, surfing Apr 17, 2010 · Yvon Chouinard is arguably the most successful businessman in the history of the outdoor industry. The crew filmed their exploits on a 16 mm Bolex camera and put their footage into a film called Mountain of Storms that was released the following year. More specifically, about how such a widely available agricultural byproduct makes for an ideal building material. Patagonia, the company he started almost accidentally, has grown into a beacon of ethical business, sustainability, and environmental activism. 211, Penguin Apr 5, 2022 · Yvon Chouinard, founder of outdoor clothing and gear retailer Patagonia, gave up his billionaire status after giving the company to a trust and a nonprofit in September 2022. ~Yvon Chouinard, Founder of Patagonia, Forward from Legacy in the Making Contributed to Branding Strategy Insider with the permission of McGraw-Hill. He soon became a blacksmith and began making steel pitons for rock climbing, selling them to fellow climbers from his parents’ backyard. 21 Facts About Yvon Chouinard | FactSnippet. The 83-year-old is giving away Patagonia, worth about $3 billion, to a trust and nonprofit. Jun 23, 2013 · Patagonia's Yvon Chouinard wants us to stop being consumers and start being thoughtful global citizens. 74 quotes from Let My People Go Surfing: The Education of a Reluctant Businessman: ‘The more you know, the less you need. It’s so Dec 25, 2017 · In 1973, Yvon Chouinard started the company to make climbing gear he couldn't find elsewhere. May 24, 2022 · 33 Best Yvon Chouinard Quotes on Adventure, Business, & Earth May 24, 2022 11:00 AM PT There's no doubt that Yvon Chouinard is a force to be reckoned with. He is the author of Let My People Go Surfing: The Education of a Reluctant Businessman, and the co-author of Simple Fly Fishing: Techniques for Tenkara and Rod & Reel and The Responsible Company: What We’ve Learned From Patagonia’s First 40 Years. At 81 years old, he’s just getting started. Going back to a simpler life is not a step backwards. Discover the Top 80 Yvon Chouinard Quotes, as voted by QuoteFancy readers. Learn the revolutionary leadership principles that made Patagonia an industry legend. However, he didn’t come from a wealthy background, and his early life was far from luxurious. Chouinard has a long history of environmental activism, which he has Dec 1, 2022 · Yvon Chouinard is an American rock climber, environmentalist, philanthropist and outdoor industry businessman. Yvon Chouinard is the founder of Patagonia, Inc. The book, first Jul 28, 2025 · That way, you will always be the winner. Patagonia, named by Fortune in 2007 as the coolest company on the planet, has Mar 20, 2025 · I encountered Yvon Chouinard many years ago after his talk on business’s moral role in environmental sustainability and immediately bought his book “Let my people go surfing. -shares the persistence and courage that have gone into being head of one of the most respected and environmentally responsible companies on earth. Jan 7, 2021 · New book column ! Yvon Chouinard left his mark on El Capitan and Fitz Roy, and established the emblematic brand, Patagonia, having started out forging climbing equipment by hand. Oct 7, 2022 · There are many ways to explain why Yvon Chouinard, the founder of Patagonia, is a good person. In fact, the concept of straw bale construction had seeded in his mind long ago, even before he established Patagonia in 1973. Sep 12, 2016 · Yvon Chouinard showing Crow children how to fish in Montana. , and his family transferred their voting stock to the newly established Patagonia Purpose Trust. Sep 15, 2022 · Yvon Chouinard lived out of his car and ate cat food as a professional rock climber in the 1960s. “It’s just in my nature,” Chouinard says now, 55 years later. Yvon Chouinard’s book, “Let My People Go Surfing,” chronicles his life, dreams, and entrepreneurial challenges. His apparel business took off in the 1970s when Chouinard imported rugby shirts from England and sold them to climbers. How you climb a mountain is more important than reaching […] Yvon Chouinard. , has spent a lifetime welcoming adventure – and risk - of all kinds. Sep 18, 2022 · A half-century after founding outdoor apparel maker Patagonia, Yvon Chouinard, the eccentric rock climber who became a reluctant billionaire with his unconventional spin on capitalism, has given Feb 4, 2025 · The info about Yvon Chouinard ‘s net worth, wiki, bio, career, height, weight, family, affairs, car, salary, age, and other details are based on Wikipedia, IMDb, Forbes, Instagram, and Facebook of Yvon Chouinard. S. Contact All American Speakers Bureau to book the best keynote speaker for your next live or virtual event. , a clothing and equipment company for outdoor sports. May 25, 2012 · The Responsible Company, by Yvon Chouinard, founder and owner of Patagonia, and Vincent Stanley, co-editor of its Footprint Chronicles, draw on the their 40 years' experience at Patagonia and knowledge of current efforts by other companies to articulate the elements of responsible business for our time. It demonstrates that capitalism, when radically restructured, can support planetary well-being. He's also the co-founder, with Craig Mathews, of 1% For The Planet, an alliance Aug 1, 2025 · Yvon Chouinard Yvon Chouinard is a famous American environmentalist, philanthropist, and rock climber who is widely notable as a philanthropist. Yvon Chouinard is a noted alpinist and the founder and co-owner of Patagonia, Inc. Chouinard doesn't have his own office at Patagonia's California headquarters. Yvon Chouinard founded the Patagonia brand, one of the world's most successful and environmentally friendly outdoor clothing and gear companies. They are fundamentally based on the concept of practice that characterises the close link between Yvon Chouinard's passion for climbing and his attachment to nature on the one hand, and the development of his company on the other. What’s driving Yvon Mar 13, 2025 · Patagonia Nonprofit Head Explains Why Its Owner Yvon Chouinard Gave Away the Company Chouinard and his family had "been struggling of what do with the business for decades," said Greg Curtis, head The Chouinard family will guide the Patagonia Purpose Trust, electing and overseeing its leadership. In this writing, we have added the Yvon Chouinard's age, height, weight Oct 14, 2022 · Yvon Chouinard’s leadership style is exceptional. Sep 14, 2022 · Yvon Chouinard has forfeited ownership of the company he founded 49 years ago. Sep 14, 2022 · Yvon Chouinard transferred ownership of Patagonia to a trust and non-profit dedicated to fighting climate change. Patagonia is an American outdoor clothing Sep 5, 2023 · Vincent Stanley, Patagonia's Director of Philosophy, with Yvon Chouinard, founder and former owner of Patagonia, draws on 50 years' experience at Patagonia to challenge all business owners and leaders to rethink their businesses in a time of cultural and climate chaos. He is also the reluctant entrepreneur who founded Patagonia, Inc. Read more about this from the New York Times in their recent article Oct 7, 2022 · Yvon Chouinard is the Founder of Patagonia, the outdoor clothing giant. Yvon Chouinard on breaking the rules, protecting what you love, capitalism and Patagonia, and surfing Malibu in the golden era. Mar 12, 2021 · When the values of a leader align clearly with the company's activities and way of communicating, they are able to provide the kind of transparency that can set them apart. Many billionaires and large foundations are now funding these causes. ” “Going back to a simpler life based on living by sufficiency rather than excess is not a step backward. See the founder's net worth, plus details about his business and family. Nov 25, 2022 · The clothing company Patagonia has become synonymous with outdoor adventure and sustainability, largely because of the unconventional approach of its founder Yvon Chouinard. Today, the 1% for the Planet network consists of over 4,700 businesses and individuals that contribute to environmental nonprofits in over 110 Sep 5, 2006 · Yvon Chouinard-legendary climber, businessman, environmentalist, and founder of Patagonia, Inc. Producer: Public Trust. "In the ’60s, people were talking a lot about straw bale houses and mud houses, adobe, stuff like At the age of 14, Yvon Chouinard discovered his passion for climbing. Chouinard’s story is not just one of success but of staying true to principles Sep 16, 2022 · The founder of the Patagonia clothing company is handing the business to a nonprofit group. The film follows adventurer Jeff Johnson as he retraces the epic 1968 journey of his heroes Yvon Chouinard and Doug Tompkins to Patagonia. Learn valuable leadership lessons from Yvon Chouinard, the founder of Patagonia, who prioritizes environmental sustainability, empowers employees, and leads with purpose and values Chouinard is a legendary climber, surfer and environmentalist. It was a trip full of surfing, skiing and climbing. Updated August 2025. He has created in Patagonia a company that remains on the cutting edge – not only of technology and design but in the ethical values it practises and preaches. Feb 7, 2024 · In 1968, Yvon Chouinard, Doug Tompkins, Dick Dorworth, Chris Jones and Lito Tejada-Flores left Northern California en route to climb Cerro Fitz Roy in Patagonia. -- Yvon Chouinard #World #Easy #Simplify Once you educate yourself, you're left with choices. In the new edition, Chouinard explains Dec 13, 2023 · A new book by Patagonia founder Yvon Chouinard and long-time employee Vincent Stanley chronicles the past 50 years and lays out a blueprint for future. He is the founder and owner of Patagonia, Inc. From Ventura to a first Yvon Chouinard: his birthday, what he did before fame, his family life, fun trivia facts, popularity rankings, and more. The first, the Patagonia Purpose Trust, received the family’s voting shares in Patagonia. Sep 14, 2022 · Yvon Chouinard is the founder of Patagonia, Inc. Here are some of his most inspiring words: “The hardest thing in the world is to simplify your life. Yvon Chouinard is a rock climber, surfer, environmentalist, philanthropist, and outdoor industry icon who started out blacksmithing pitons and went on to create Patagonia, known internationally for its commitment to protecting the environment. “Hopefully this will influence a new form of capitalism that doesn’t end up with a few rich people and a bunch of poor Yvon Chouinard, Founder of Patagonia and 1% for the Planet In 2002, Yvon Chouinard founded 1% for the Planet and Patagonia became the first business to commit 1% of annual sales to the environment. As the founder of Patagonia, one of the most sustainable outdoor brands in the world, Chouinard has spoken out on a variety of environmental issues over the years. Jan 14, 2013 · For Yvon Chouinard, the urge to transform climbing came quickly. The Education of a Reluctant Businessman. “I can’t help myself. In this episode of Acts of Leadership, our regular podcast, Jordan Greenaway and Sam Patchett look at Yvon’s recent decision to give the business to a charitable trust. He hopes his move will inspire other billionaires to save the planet. Sep 15, 2022 · The billionaire founder of the outdoor fashion brand Patagonia has given away his company to a charitable trust. Mar 18, 2025 · Yvon Chouinard on why he gave away Patagonia to save the planet He reshaped the sportswear industry and became a billionaire. He is an avid lover of the outdoors, beginning rock climbing when he was only 14. His journey from a fledgling blacksmith to the head of a global outdoor apparel company highlights his commitment to the planet and innovative approach to business. He has frequently disappeared for months, sometimes for half the year, to fish, climb, kayak, surf, ski—and preserve—the planet’s Yvon Chouinard is a renowned American entrepreneur, environmentalist, author, and outdoor enthusiast. Whenever I look at a fork or anything, I think CHOUINARD PITON: BONG SIGNED by Fred Beckey, Yvon Chouinard, Warren Harding, Royal Robbins and Tom Frost (Â) Yvon Chouinard has 36 books on Goodreads with 89819 ratings. ’ Sep 16, 2022 · It seems excessively clear that this was an on-brand scheme for Yvon Chouinard and family to avoid huge federal estate and gift taxes in order to make unlimited political donations. vue ejg ckznt tzbcq nhx lpauwuk buyai gloio hvfypb twmru